LA 2024 - Olympic Bid
BRAND_city of los angeles
PROJECT_2024 olympic bid
Los Angeles was trying to win over the Olympic Commitee to host the 2024 games.
They asked us for help.
Which apparently worked (I have a letter from the mayer to prove it) because LA is now the venue for 2028.
We made films and created a 360 projection that set the mood for the committee’s final dinner:
a feast in a Beverly Hills’ mansion on a tennis course turned movie theater.
Naturally, Ellen made a parody on her IG:
CREATIVE DIRECTOR_ Michael Bryce
SENIOR CREATIVES_ Jon Hall + Alberto Orte
CREATIVES_ Ben Wiley + Tim Grover + Amber Pietrzyk
DIRECTORS_ The Hoffman Brothers